Privacy, plainly.

Flower Studios by AS ("we") is a flower-preservation studio in New Delhi, India. This page explains how we use information shared through our website, email and connected business messaging accounts.

What we collect

What you give us: your name, mobile number and city when you reserve a slot or place an order — so we can arrange pickup, send updates and deliver your keepsake.
Payments: processed by Razorpay on their secure pages. We keep transaction references, amounts, status and limited payer information supplied by the provider for reconciliation. We do not collect your card security code, UPI PIN or banking password.
Business conversations: messages, account names and handles, timestamps, photos and other attachments supplied through our connected Instagram or Facebook business inbox, where the platform makes them available. We use these to answer enquiries, confirm your instructions, arrange your order and resolve support issues.
Advertising analytics: we use Meta (Facebook/Instagram) Pixel to understand which of our ads work. Where identifiers like a phone number are used for ad measurement, they are cryptographically hashed before leaving our server. You can opt out of personalised ads in your Meta ad preferences.

Private records and backups

Authorised team members use a private CRM to manage your enquiry or order. We may keep a restricted-access backup on an encrypted business computer for continuity and recovery. These records are not public, and the two studio brands are kept separate.

Our Instagram backup is a current copy, not a permanent archive of deleted messages. It removes known unsent messages and their attachments on its next successful sync. Sync can be delayed when the computer is asleep, offline or the platform is unavailable. Disappearing media and attachments the platform does not provide are not recovered.

Inactive enquiries are removed from this backup after 90 days without new activity. Order-related conversations are kept while an order or a documented support issue is open; after closure, the backup uses the same 90-day inactivity limit. Necessary accounting records or evidence subject to a legal obligation may need a different retention period. We review deletion requests across our live records and backups rather than treating a backup as an exemption.

What we never do

No selling or renting your data to anyone.
No spam — we message you about your own order and reservation only.
Your wedding photos and flowers stay private; we share your keepsake publicly only if you say yes.

Your choices

Want your details corrected or deleted, or have any question about your data? One message: hello@theflowerstudios.com or DM @flowerstudiosbyas. Please tell us which account or order your request concerns so we can locate the correct records. You can use the same contact to report a privacy or security concern.